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Solutions // Interactive Promotions

Need to motivate your sales team or partner network? Need to train your employees? Try using a promotional incentive to drive your internal or B-to-B objectives.


Demo A B-to-B Promotion

TELUS

Telus rewards dealers for achieving sales

B2B Promotions

Telus aimed to drive sales from its dealer network by raising the stakes with a series of casino-themed instant win games launched over four quarters.

B2B Promotions B2B Promotions

B2B Promotions B2B Promotions

Features
  • Dealers earned virtual casino chips for every sale they made.
  • Weekly emails notified dealers how many chips they earned and where to go online to play the game.
  • Each casino-themed game and prize opportunities changed per quarter (Poker, Slots, Roulette and Blackjack).
  • Instant win prizes available to be won included points, prize packs, gift cards and more.

B2B Promotions

While promotions have long been used to incentivize the consumer, they also have proven to improve performance in business. Whether it’s your employees, business customers, or a network of dealers, partners or affiliates, promotions can help you achieve the behavior you want from your audiences.


IC Group’s portfolio of work has met several B-to-B objectives such as internal brand launches, dealer sales incentives, sales rep incentives, affiliate training programs, and retailer trade promotions. IC Group will customize an effective promotion to help you accomplish your B-to-B objectives.

  • Customized incentives – sweepstakes, instant wins, probability games and more -- to drive the behavior you want from your target audiences.
  • Customized content tools suited for training and communications initiatives – progressive learning modules, multiple choice, essays, trivia and more.
  • Instant feedback tools such as Q&A forums, polling, and surveying allowing you to communicate, monitor and respond in real-time.
  • A dynamically branded microsite.
  • Flexible registration system to capture the participant data you need.
  • Opt-in database management for future distribution of communications.
  • Tell-a-friend tool to help spread the word about your program.
  • Dynamic real-time online reporting.
  • Online technical support.
  • All of your legal and bonding requirements.
  • End-to-end prize fulfillment.
  • Multi-language support: English, Spanish and French.
  • Best-of-class hosting, technical support and security.

 

Get A Quote Today

HOW A B-TO-B PROMOTION IMPACTS YOUR BUSINESS

Motivate performance and incite action with an exciting chance to win and/or guaranteed prizing opportunities.


Increase interest, participation and retention with a dynamically branded playing experience and rewards opportunities.


Get real-time reports and results so you can track and monitor the progress of your program.


Training and communications programs can be expensive; an IC Group promotion can be customized to suit your budget and needs.


Need Ideas? Just Ask Us

We'd be happy to brainstorm promotion concepts that help you drive the behaviors you want from your audience. Contact Us